Cross product offers ban: what has changed
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Since 19 January 2026, Gambling Commission rules ban promotions that require you to use two or more gambling product types, such as a sports bet plus casino play. Operators can still run separate offers for each product, each with its own terms.
Cross product offers needed you to use two or more types of gambling, such as a sports bet plus casino play, to qualify for a reward. Since 19 January 2026 they have been banned in Great Britain.
What the cross product offers ban says
- Banned: promotions that require two or more gambling product types.
- Still allowed: a separate offer for each product, with its own terms.
- Same package: bonus wagering is capped at 10 times the bonus.
The rule comes from the Gambling Commission, and the aim is simpler, safer promotions. It applies to licensed operators in Great Britain. Before the ban, an offer might have asked you to place a sports bet to unlock casino free spins. That kind of package is no longer allowed, while a sports free bet for a sports bet still is. Last checked October 2026.
What you may notice
Offers now apply to one product, such as sports betting or casino. Separate offers for different products can still appear side by side, so you can get a casino offer and a sports offer, as long as they are separate and each has its own terms. Read each one on its own. Wording that mixes products deserves a second read, because a reward that asks for play on two products would break the rule.
If an offer seems to break the rule
Save a screenshot of the offer and its terms, then ask support to explain in writing. If you are not satisfied, use the operator’s complaints process, and you can report a misleading advert to the Advertising Standards Authority. Keep dates and replies together, because a short, factual record is easier to assess than a long complaint.