Ahead of the 2026 World Cup in North America, bet365 has released the WC26 Tournament Challenge. This is a free-to-play predictor game offering a total prize pool of up to £250,000. Developed in partnership with B2B game provider Incentive Games, the platform has been updated specifically to accommodate the structure of this international tournament.
Below is a comprehensive guide detailing the game’s mechanics, rules, and prize structure.
Mechanics and How to Play
The game requires users to predict match outcomes without placing real-money wagers. The process relies on the following four core mechanics:
- 1X2 Format: For every fixture within each Group Stage Matchday and Knockout Phase, users must predict the correct match outcome. The game utilises the standard betting format:
- 1 = Home Win
- X = Draw
- 2 = Away Win.
- Odds-Based Staking System: Users are allocated a virtual 10 points per fixture to assign to their selected outcome. If the prediction is correct, these points are multiplied by the actual odds displayed within the game. Consequently, correctly predicting outcomes with longer odds yields a higher point return.
- Daily Double: During every Matchday or Knockout round, users can select exactly one fixture where their potential points return is doubled.
- Phased Predictions: Users cannot complete the entire tournament bracket in advance. Selections must be made in phases; once a Matchday or Knockout round concludes, users must log back into the platform to submit their predictions for the subsequent phase.
Leaderboards and Prize Structure
Points accumulated from correct selections dictate a user’s global ranking. To manage the length of the tournament, the prize pools are divided into two categories:
- Round-Specific Leaderboards: There are dedicated leaderboards for Matchdays 1, 2, and 3, as well as the Round of 32. This provides users with a reset point and a separate prize pool for each specified phase.
- Overall Standings: In addition to the round-specific prizes, all points accumulated throughout the competition contribute to the overall tournament standings. These final standings determine the payout for the main £250,000 jackpot.
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• Updated on 14/05/2026![]()
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Private Competitions: ‘Your Leagues’
Alongside the global leaderboards, bet365 and Incentive Games have integrated a ‘Your Leagues’ feature to allow for private competition. Users can create custom private leaderboards, generate a unique access code, and share it with friends or colleagues to track and compare scores directly.
Eligibility: The WC26 Tournament Challenge can be accessed via the Free Games section by UK residents holding a verified bet365 account – create my account.

